- Jun 24, 2025
7 Vietnamese Product Myths Debunked: Quality Truths
- 1. "Vietnamese Products Are Always Lower Quality Than Foreign Goods"
- 2. "Vietnamese Products Only Suit Small Budgets"
- 3. "Vietnamese Products Are All Copies and Imitations"
- 4. "High-Priced Handmade Products Are Overpriced"
- 5. "Vietnamese Products Lack Brands, Only Sold at Markets"
- 6. "Vietnamese Production Technology Is Outdated"
- 7. "Vietnamese Products Are Unreliable for Safety"
- How to Identify High-Quality Vietnamese Products
- Using Vietnamese Products Isn't Just Supporting the Nation
Have you ever doubted Vietnamese product quality? Or assumed that "global goods" are always superior to "Vietnamese local products"? These are common Vietnamese product misconceptions that millions of consumers still hold today.
Join CHUS as we explore 7 widespread Vietnamese product myths and reveal surprising truths that will give you a more objective and fair perspective on Vietnamese-made goods!
1. "Vietnamese Products Are Always Lower Quality Than Foreign Goods"
This is perhaps the biggest and most misguided Vietnamese product misconception in today's world. This Vietnamese product myth has deeply penetrated many consumers' psychology. In reality, numerous Vietnamese products have successfully conquered the world's most demanding international markets.
Clear evidence of international-standard Vietnamese product quality:
- Vietnamese coffee exports to over 80 countries (according to Nguyen Nam Hai, Chairman of Vietnam Coffee-Cocoa Association)
- Vietnamese rice trusted by 150 countries for import
Vietnamese textiles exported to EU and US with strict standards - Vietnamese handicrafts, especially bamboo products, consistently receive international appreciation (according to Vietnam Handicrafts Market Outlook to 2028 from Ken Research)
Vietnamese coffee has earned strong recognition in international markets
The main cause of this Vietnamese manufacturing misconception stems from "foreign worship" mentality and lack of updated information about domestic production technology development. Many people still evaluate Vietnamese products based on outdated impressions from 10-20 years ago.
2. "Vietnamese Products Only Suit Small Budgets"
This Vietnamese product myth reflects a lack of current market updates. The truth is Vietnam offers complete segments from affordable to premium. Many Vietnamese brands have successfully positioned themselves in the luxury market:
- Biti's: Vietnamese footwear brand competing directly with Nike and Adidas among young consumers
- Phuc Long: Vietnamese coffee and tea chain expanding internationally
- CHUS.vn: Vietnamese handicraft platform with diverse price ranges, from affordable to international clientele
Phuc Long's US expansion continues affirming Vietnamese tea and coffee excellence
Alongside this, it's important to understand that some high-quality products with competitive pricing aren't due to poor quality, but rather lower production costs compared to developed countries. This Vietnamese product misconception causes many to miss out on excellent products. Vietnam enjoys advantages in skilled labor with reasonable costs, abundant local raw materials, and favorable tax policies for domestic production.
Vietnam is blessed by nature with abundant raw materials from across regions
3. "Vietnamese Products Are All Copies and Imitations"
This Vietnamese product myth is perhaps the most common stereotype we encounter. However, this Vietnamese manufacturing misconception reflects incomplete understanding of product development processes and the difference between learning from others versus illegal copying.
Important points to understand clearly:
- Many young Vietnamese fashion brands have launched and secured strong positions in the global creative market: CHATS by CDam, Kilomet109...
- Vietnamese handicrafts carry deep national cultural identity that cannot be "copied"
- Many Vietnamese designs are conversely being learned from and applied by other countries
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Vietnamese fashion continuously affirms its position in international markets (Image: CHATS by CDam)
Additionally, techniques like Vietnamese lacquer painting, brocade weaving, or silk production have become distinctive features. This type of Vietnamese product myth makes us undervalue our own products. Not only strong domestically, these are products that reflect Vietnamese values on the international stage.
Brocade - Vietnam's unique characteristic that cannot be replicated
>>> Read more: History of Vietnamese Lacquerware: 2000-Year Journey
4. "High-Priced Handmade Products Are Overpriced"
This Vietnamese product misconception related to pricing often stems from not understanding production processes and the true value of Vietnamese handicrafts. This type of Vietnamese product myth is very common among younger generations. Many tend to compare handmade prices with mass-produced goods, which is completely unfair.
Why Vietnamese handicrafts command higher prices:
- Production time: A handcrafted item may take hours to weeks to complete
- Artisan expertise: Trained and experienced over many years, sometimes generations
- Premium materials: Using natural, high-quality materials, often more expensive than industrial materials
- Uniqueness: Each product has distinctive details that cannot be completely replicated
- Cultural value: Carrying deep national cultural identity and traditions
We benefit from high-quality products at reasonable prices thanks to Vietnam's economic competitive advantages. Instead of viewing this as "overpricing," we should appreciate and support artisans dedicating themselves to creating beautiful, quality products.
Vietnamese handicraft production requires meticulous attention and dedication
5. "Vietnamese Products Lack Brands, Only Sold at Markets"
This Vietnamese product myth about lacking brands is completely outdated when looking at current reality. Such Vietnamese manufacturing misconceptions cause us to miss many excellent brands. Vietnam now has many professionally built brands that succeed not only domestically but also impressively expand to international markets.
Vietnamese brands present in international markets:
- Vinamilk: Southeast Asia's most valuable dairy brand, exported to 56 countries
- Trung Nguyen: Vietnamese coffee brand present in over 60 countries worldwide
- VinFast: First Vietnamese automotive brand successfully listed on NASDAQ
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VinFast brings Vietnamese electronics closer to the world (Image: Internet)
Vietnam's handicraft industry has also made remarkable developments in branding and distribution channels. The Vietnamese product myth about only selling at markets is no longer accurate. High-quality products are no longer sold only at traditional markets but are present in many modern channels:
- Premium showrooms: Many handicraft brands now have dedicated showrooms in major city centers
- Concept stores: Displayed and sold at high-end fashion and furniture concept stores
- E-commerce: Present on specialized handmade platforms like CHUS, Lozi, and dedicated websites
- Export: Distributed through official dealers in many countries
Vietnamese handicrafts cover both direct and online channels
6. "Vietnamese Production Technology Is Outdated"
This Vietnamese product misconception about technology completely fails to reflect Vietnam's current reality. Such Vietnamese manufacturing myths make us undervalue our own production capabilities. Our country has invested heavily in modernizing production technology, especially in recent years with the national digital transformation program.
Impressive figures about Vietnamese production technology:
- 81 Vietnamese telecommunications and IT enterprises honored in 22 fields at TOP 10 Outstanding Digital Technology Enterprises Vietnam 2024 (According to Electronic Information and Communications Magazine)
- Vietnam ranks 5th/10 in ASEAN for Global AI Readiness Index 2023, achieving 54.48 points (According to Government Newspaper)
- Digital economy estimated to contribute about 16.5% of Vietnam's GDP in 2023, with growth rate around 20%/year (According to Economics and Forecasting Magazine)
The Vietnamese product myth about being outdated no longer fits the handicraft industry reality. Here, technology is used to support artisans without completely replacing the human element. For example, in ceramics, Bat Trang pottery village has embraced technological changes in firing processes and received much positive feedback.
Handicraft production process with modern machinery participation
Artisan Nguyen Trung Thanh, owner of a ceramics shop in Bat Trang, shares: "Technological conversion has significantly shortened production time. If previously one firing batch needed 10 to 15 days, now it only takes 2-3 days. This not only improves efficiency but also saves labor, especially not having to stay up all night tending the kiln" (According to People's Army Magazine).
7. "Vietnamese Products Are Unreliable for Safety"
This final Vietnamese product misconception is perhaps what concerns many consumers most when choosing domestic products. However, the truth about Vietnamese product quality shows that our country's quality control and safety systems have been comprehensively and significantly upgraded, especially for products exported to international markets.
Safety standards widely applied in Vietnam:
- HACCP (Hazard Analysis Critical Control Points): Mandatory for all food and beverage manufacturers, including handicraft products from natural materials
- GMP (Good Manufacturing Practices): Good manufacturing standards applied to pharmaceuticals, cosmetics, and functional foods
- ISO 22000: Food safety management system adopted by thousands of Vietnamese enterprises
- CE marking: Mandatory certification for products exported to European Union markets, including handicraft toys and accessories
- FDA approval: Many Vietnamese products have been approved by US Food and Drug Administration for import
Vietnamese goods undergo strict testing to ensure safety
Especially, we can be even more confident as from mid-2025, the Government began "sweeping" counterfeit goods to continue ensuring quality of each product reaching consumers. Risks from fake, poor-quality goods are being eliminated daily.
>>> Learn more details: Vietnam’s Historic Shift in 2025: From Counterfeit Hub to Global “Made in Vietnam” Powerhouse
How to Identify High-Quality Vietnamese Products
1. Criteria for Evaluating High-Quality Vietnamese Products
- Quality certifications: Look for ISO, CE, FDA logos on packaging
- Manufacturer information: Clear address, official website
- Customer reviews: Positive reviews from actual users
- Warranty commitment: Clear after-sales policies
- Awards: Prestigious industry awards
2. Where to Buy High-Quality Vietnamese Products
- Official brand stores
- Reputable e-commerce platforms with guarantee policies
- Manufacturer showrooms
- Vietnamese product festivals and exhibitions
Using Vietnamese Products Isn't Just Supporting the Nation
Using Vietnamese products is no longer a "token support" action - but a civilized choice by wise consumers. It's choosing sustainable value over following trends, choosing real quality over foreign labels.
Through these common Vietnamese product misconceptions above, we can clearly see current reality differs greatly from past stereotypes. Are Vietnamese products good? - The answer is yes, and they even exceed many people's expectations.
Discover more useful information and buy quality Vietnamese products right on CHUS!
