Tips to Get More Positive Reviews and Build Trust on Chus.vn

On e-commerce platforms like Chus.vn, where handcrafted products and local specialties are highly valued, consumer trust is the cornerstone of sustainable growth. A positive review is more than just a compliment, it’s solid proof of product and service quality, and it strongly influences the purchasing decisions of new customers.

However, earning these “golden” reviews doesn’t come down to luck. Sellers need a well-thought-out strategy from production and communication to post-sale customer care.

Here are 7 simple yet practical strategies to help you increase positive reviews and build strong brand credibility on Chus.vn.

7 ways to get more positive reviews and build trust on Chus.vn

1. Start with a great product and a thoughtful shopping experience

No compliment can make up for a poor-quality product. Product quality is the foundation of customer satisfaction. Make sure every item you sell is exactly as described, with authentic photos, clear origins, and real value for the buyer.

Don’t underestimate the power of the shopping experience. Elegant packaging, on-time delivery, a small thank-you card, or a clear user guide all of these little touches leave a big impression.

When customers see the genuine care you put into both your product and service, they’ll be more than happy to leave a positive review. A good product alone isn’t enough, but a good product paired with thoughtful service is truly unforgettable.

Quality products and a good shopping experience lead to positive reviews.

2. Show the value and story behind your brand

Today’s customers don’t just want to buy a product, they want to know the story behind it. Especially on Chus.vn, where handmade and local items are popular, your brand story helps you stand out.

Let people know who you are, why you started making this product, and what values you care about. Maybe you’re keeping a traditional craft alive, using local ingredients, or choosing eco-friendly packaging.

Share these values clearly in your product descriptions, in how you talk to customers, and in your photos. When people feel your honesty and passion, they’ll trust you more and they’ll want to leave a kind review.

3. Connect with emotions through your product story

A good product is not just about how it looks or works, it’s also about how it makes people feel. On Chus, many shoppers love unique items with real stories.

Instead of saying something simple like “orange-scented handmade soap,” tell the story: who made it, how it was made, and what makes it special. A bracelet made from flax grown in Hà Giang will mean more if customers know the story behind it.

You don’t need big words, just be real and sincere. When people feel they’re buying something meaningful, made with care and culture, they’ll want to share it. And that’s how you naturally get more positive reviews.

Sharing product stories builds emotional connection and meaningful reviews.

4. Ask for feedback after the sale

Many happy customers forget to leave a review. Not because they didn’t like the product, but simply because they’re busy or don’t think it matters. That’s why you should gently remind them in a polite and friendly way.

A few days after the order is delivered, send a short thank-you message and ask how their experience was. If they’re happy, you can kindly suggest they leave a review. You might say something like:
“Your feedback helps new customers feel more confident when shopping with us!”

You can also offer a small thank-you, like a discount code for their next purchase when they leave a review. What matters most is showing that their opinion is valued. When customers feel heard and appreciated, they’re more likely to share their thoughts.

5. Be clear and honest with your product and process

Being transparent builds trust, especially with first-time buyers. People feel more confident when you give full, clear information about your product: what it’s made of, where it comes from, how to use it, its expiry date (if any), and your return policy.

If possible, share your process too. For example, let them know if the product is made to order, how long it takes to finish, or how your packaging is eco-friendly. These small but honest details help customers see the real effort behind your brand.

The more transparent you are, the easier it is to earn trust. And when customers trust you, leaving a positive review becomes the natural next step.

Transparency builds trust and encourages positive customer reviews.

6. Offer great customer service with quick and professional replies

Customer communication is an important part of your product experience. A friendly seller who responds quickly and handles issues with care will always leave a good impression sometimes even more than the product itself.

Try to reply to messages within 24 hours, using polite, clear, and helpful language. If something goes wrong (like a delayed delivery or a damaged product), respond quickly, admit mistakes if needed, and offer a clear solution. How you act during tough situations is often what customers remember most.

Good customer service keeps people coming back and gives them a real reason to leave kind reviews. In fact, the way you solve a problem can even turn an unhappy customer into a loyal one.

7. Make reviews a natural part of the shopping journey

Don’t think of reviews as just a “dessert” after the sale. Instead, make them a natural and meaningful part of the shopping experience starting from the moment the product is delivered.

You can print a short thank-you note on your packaging, with a gentle reminder like:
“If you’re happy with your purchase, sharing your thoughts can help others feel confident too!”
It’s a small touch, but it makes a difference.

Also, share real customer feedback on your social media. This not only builds trust, but also encourages new buyers to speak up and share their own experiences.

When positive reviews become part of your brand culture, customers will feel that leaving a review is not just expected but something enjoyable. At that point, you're not just selling products anymore, you’re building a trusted and supportive community around your brand.

Make positive reviews a natural part of the shopping journey.

Conclusion

Building trust and gaining positive reviews is a long-term journey. It takes patience, care, and a true commitment to quality. But if you invest in good products, pay attention to every detail in how you communicate, and always put the customer experience first—good results will come naturally.

Chus.vn is more than just a marketplace. It’s a space where you can share your brand story, connect with emotions, and build lasting credibility. Every kind review is a small but steady step that helps your brand grow stronger in the hearts of your customers.

CHUS: Connecting Quality Local Brands