“Have You Eaten Yet, Beautiful?” – Vietnam’s Latest Viral Trend!

Lately, the phrase “Have you eaten yet, beautiful?” (Cơm nước gì chưa, người đẹp?) has been popping up everywhere in Vietnam—on TikTok, Facebook, and even big brand pages. People have been remixing it into all kinds of funny variations like:

• “Finished your project yet, beautiful?”
• “How’s that deadline going, beautiful?”
• “Got your paycheck yet, beautiful?”

But where did this phrase come from, and why is everyone saying it? Let’s get into it!

Where Did This Trend Start?

It all began with a TikTok video by @hoangnghibao, where he casually asks:

“Have you eaten yet, beautiful? You’re on TikTok all the time…”

Something about the way he said it—laid-back, a little cheeky, and kinda funny—made it instantly viral, racking up over 6 million views by February 19 after just a few day posted.

Why Do Vietnamese People Love This Phrase?

If you’ve been in Vietnam for a while, you might have noticed that instead of asking “How are you?”, people often ask “Have you eaten yet?” (Ăn cơm chưa?). It’s a super common way to check in on someone, especially in Southern Vietnam.

Meanwhile, calling someone “beautiful” (người đẹp) might sound flirty, it’s actually a friendly and quirky way to address females of all ages. It adds a lighthearted and playful touch, making the phrase feel both warm and amusing rather than overly flirtatious.

How the Trend Took Over Vietnam

As soon as the phrase blew up, TikTokers, influencers, and even big brands jumped in, putting their own spin on it.

Influencers & TikTokers Got on Board

Loads of Vietnamese KOLs, KOCs, and TikTokers started using the phrase in their videos, racking up millions of views. A few big names who joined the trend include:

CrisDevilGamer (TikTok)

Hoàng Hiệp Entertainment (TikTok)

Big Brands & Fan Pages Joined the Fun

Even major brands and fan pages hopped on the trend, using it in their marketing and memes:

Spotify Vietnam posted: “Enjoying uninterrupted music yet, beautiful?”

Teamfight Tactics (TFT) turned it into a gaming joke: “Hit the jackpot yet, beautiful?”

League of Legends Vietnam asked players: “Tried the new ARURF mode yet, beautiful?”

A One Piece fan page remixed it into: “Wanna live yet, beautiful?” 

Hoa Lo Prison Museum even got in on the trend: “Visited Hoa Lo Prison yet, beautiful?”

AEON Vietnam used it in their Valentine’s Day campaign to advertise gifts.

Funny Memes Inspired by the Trend

Of course, the internet took things further—Vietnamese netizens flooded social media with memes. Some of the best ones include:

Chấm Comics made a comic about someone too tired to sleep but still scrolling on their phone.

 A meme reminding people to take care of their health when it’s cold and rainy.

Pet memes featuring animals with their “favorite meals” in the trend’s style.

Wrapping It Up

Now you know why “Have you eaten yet, beautiful?” is everywhere in Vietnam! It started as a simple greeting but turned into a fun, lighthearted way to chat, flirt, and make viral content.

So… have you bought a gift yet, beautiful? If not, let Chus help you find unique, handcrafted gifts from Vietnamese artisans! Because gifting should never be boring—it should be stylish and thoughtful.